Welcome to the
Podcast Learning Track
Everything you need to launch, grow, and monetize your podcast in Africa and beyond.
Overview
The Podcasting Learning Track is your step-by-step pathway to becoming a confident, consistent, and commercially viable podcaster. Whether you’re starting from scratch or need to rebrand and relaunch, this track equips you with everything from storytelling and technical production to marketing and monetization.
Designed with African creators in mind, this track blends flexibility with expert-led structure. You’ll access industry-grade knowledge, locally relevant insights, and supportive learning formats tailored to your pace and goals.
What You’ll Learn
Core Courses and Labs:
Podcasting Essentials
Understand formats, storytelling structures, and your audience.
Interviewing & Narrative Structure
Learn how to ask better questions, create flow, and shape story arcs.
Technical Production
Master editing, sound quality, mobile-first setups, and post-production tools.
Hosting & Distribution
Get your podcast listed on major platforms and maximize discoverability.
Podcast Monetization Lab
Explore sponsorships, ads, crowdfunding, grants, and product tie-ins.
Digital Marketing for Podcasters
Build your audience using SEO, social media, and email funnels.
Podcast Business Strategy
Learn how to pitch to sponsors, scale your brand, and turn your podcast into a revenue engine.
Podcast Launch Accelerators
For those ready to launch with speed, support, and structure.
Learning Formats Available
- Self-Paced Learning
- Cohort-Based Learning
- Batched Learning
- Masterclasses
- Bootcamps
- Accelerators
- Incubators
- Expert Coaching
Who This Track is For
- Aspiring or early-stage podcasters
- Creatives and storytellers transitioning into audio
- Brands and nonprofits entering branded podcasting
- Educators or media entrepreneurs seeking audience expansion
Scholarship Opportunities
We offer need-based and merit-based scholarships through our Pay-it-Forward Fund and partner sponsors.
Applicants from underrepresented groups, underserved regions, or youth-focused projects are especially encouraged to apply.
Interested in a scholarship?
